AstraZeneca re-ups with fitness guru—and Brilinta user—Bob Harper to build out heart attack survivors community
Bob Harper is back again in AstraZeneca’s cardiac survivor awareness effort. AZ re-signed the fitness guru and TV personality, who famously survived a near-fatal heart attack in 2017, for the third year of their joint “Survivors Have Heart” campaign. Harper also stars in AstraZeneca’s DTC campaign for blood thinner Brilinta, including a TV ad where he talks… Read More »